Resort Owners Coalition (ROC)

The ARDA-Resort Owners’ Coalition (ARDA-ROC) is the first line of defense against legislation that may negatively impact timeshare owners and their well-being. Through ARDA-ROC, owners can be part of an effective grassroots lobbying coalition of timeshare unit owners dedicated to preserving, protecting, and enhancing vacation ownership.

ARDA-ROC is comprised of one million-plus timeshare owners across the country who voluntarily contribute $3-$5 a year to advocate for local, state and federal policies that are beneficial to timeshare owners. ARDA-ROC’s resources ensure that a powerful advocacy arm exists and is equipped to fight the next legislative battle, not the last.

Our owners understand the effectiveness of uniting collectively as one voice to support policies that ensure consumer protections are in place and that positive changes in our industry and for the members we represent are preserved.

Mission Statement

The ARDA Resort Owners’ Coalition (ARDA-ROC) is a non-profit program sponsored by the American Resort Development Association, dedicated to preserving, protecting and enhancing vacation ownership. ARDA-ROC is an alliance of owners, developers and managers who are committed to advocating for local, state and federal policies that enable the vacation ownership industry to thrive.